LINJA LAUNCH NYC: EVENT RECAP
Dutch Innovation Meets Italian Craftsmanship; The World’s Most Comfortable Heels Hit the U.S. Market
On Friday, October 19th, 2018 LINJA hosted a VIP launch event for a select audience of fashion media, style influencers and celebrities. Held at the beautiful MADE Hotel’s Good Behavior rooftop lounge, LINJA shared this season’s latest collections: the Classic Black Collection and the Limited Edition Collection.
From the early morning through the afternoon , guests were treated to a brunch of miniature avocado toasts, chia pudding breakfast bowls, grapefruit mimosas and delicious baked goods and hot coffee.
LINJA Founder and Designer, Bianca Blom, was on-hand to visit one on one with each guest, fit them in their LINJAs of choice, from the classic black to limited edition suedes to this season’s favorite white and beige pythons.
Using the LINJA 3D app, guests were able to scan their feet for the perfect LINJA fit, and walk the LINJA ‘blue’ carpet to experience the true LINJA difference -- comfort and classic elegance!
Guests took advantage of the day’s warm sunshine to lounge on the outside patio, with 180-degree views of the city skyline. LINJA’s event photographer captured all of the event’s special moments, including posed and candid shots of guests wearing their LINJAs.
Notable guests included footwear and fashion media; heel-loving celebrities like Ramona Singer, Dorinda Medley and Kristen Taekman from the Real Housewives of New York City and current Broadway leads Abby Mueller (Beautiful), Taylor Loudermam (Mean Girls) and Orfeh (Pretty Woman), as well as Dutch Model and Runway Coach Mandy Dyonne Lieveld.
While the New York launch of LINJA was a major success, LINJA is looking forward to more exciting developments in Europe and North America in the months ahead, so stay tuned!
LINJA is available exclusively online, with a new store opening up in Amsterdam in November, 2018.
And for US customers in New York, SuiStudio will offer an exclusive opportunity to try on LINJA's in their Soho store. The full range of sizes will be in store to match and try on for both SuiStudio and LINJA fans.
To review all event images, visit our Facebook page.